Graphic and Website Designer

Did You Know Women Love Social Media?

Apparently women are dominating the demographics on social media.

You’ve heard the saying – “Everybody and their mother has a Facebook!”. Well there’s some data to back that up according to a recent article posted by Adweek. Check out the stats and infographic below.

Key Takeaways

  • 81% of Pinterest users are women.
  • The median age of Facebook users is now 40 years old.
  • Across the 7 social sharing sites measured, men outnumbered women in just three.
  • Those three were LinkedIn, Youtube and Twitter.
  • The median age of Youtube users is now 38 years old.
  • 67% of Instagram users are millennials.
  • LinkedIn has the highest median household income with about $110,800.

social-universe-02-2016

 

The moral of the story? Do your research and know where your audience is before you start being social. Context is even more important than content.

 

Source: Adweek
Infographic: Carlos Monteiro

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